Posts Tagged ‘Insurance’

Marketing Your Business in London

October 17th, 2022

Recent statistics have shown that there are roughly 16,000 business operating in London. Out of these, over 3,000 are SME’s all fighting to get their name out there and be recognised. Depending on your particular niche, you may have varying levels of competition. However, these stats show that the market is flooded with businesses trying to make it. That’s not to say you cannot join them, but keep these stats in mind when making a name for yourself in the capital.

Use professional help

As London is a thriving domain of business of activity, there are many professionals at hand. In fact, there are hundreds and hundreds of marketing agencies in London that can help with all aspects of marketing your business, from getting your business noticed on the internet through to posting flyers through people’s doors. The range of companies available in London ensures you can tailor a marketing campaign that suits your business.

Narrow down your market

London is a big, big city. The estimated population is around 7.7million. That is a lot of people. Not all of these people will need to use your services so there is no need to waste stupid amounts of money trying to target them all. If your business is targeting customers in a certain area of London, such as the South East, then using a marketing strategy that aims at that area only can save you money on your campaign. For example, if you want to promote your new restaurant, then start by trying to attract people who live in the area. They’ll be much more likely to pay you a visit and before long the word will get around and people will be flocking from all over the capital.

Consider localized advertising over national

When marketing your business, a considerable amount of money can be spent on advertising. The great advantage of London is that there are newspapers for almost every district. Papers such as the Ealing Gazette or Hampstead & High-gate Express are just two examples of many area specific papers in London. There are over well over 60 papers circulating around the capital. If you be smart, you can pick a few papers local to your area and advertise there. This will help you attract more relevant business if you operate locally and will cost you much less than choosing to advertise nationally.

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London Attractions

September 28th, 2022

London,Guest Posting however prim and proper in perception, is far from doddering, since a huge 47.3 percent of its 7.5 million population is aged between 16 and 44, with one in five residents from an ethnic minority. Little wonder that more than 200 languages are spoken here, with the café culture encompassing cuisines from more than 70 countries in some 6,000 restaurants and 5,000 pubs and bars. With 30-plus historic gardens and 123 historic buildings, London also has more than 200 museums, 600 cinema screens, and 108 music halls. Within an hour of London are 95 golf courses, 2,000 tennis courts, seven ice rinks, and six race courses. London has no known founder, although historic record points to King Lud of Ludgate Hill fame. Shortly after the Roman conquest of 43 AD, invaders realized the strategic significance of the river Thames running through the flat, fertile mainland. The Norman invasion of 1066 was marked by construction of the mighty Tower of London, located to protect London Bridge from raiders coming upstream. As throughout Europe, London was hard hit by the Bubonic Plague known as the Black Death, which wiped out a third of its population in 1348-49. Yet the population tripled under the Tudors, and by 1700, it had passed a half million, ranking with Paris and Naples as one of Europe’s three largest cities. When Edward VII ascended the throne in 1901, London was the largest city in the world, and it remains Europe’s largest.

Below is a list of some suggested things to do in the London Metropolitan Area, with links to more details when available.

Bank of England MuseumAlso known as the “Old Lady of Threadneedle Street Museum,” the Bank of England Museum tracks the bank’s history from 1694 to its current role as the nation’s central bank. Gold bars date from ancient times, and pikes and muskets used to defend the bank are also on display. History includes a mob attack on the Bank during the Gordon riots in 1780, and the introduction of paper money in 1797. Some documents relate to well-known customers including George Washington and the Duchess of Marlborough. In March, 2003, the museum welcomed its one-millionth visitor.Threadneedle Street. (020) 7601-5545

London Business Hotels

April 20th, 2022

With London’s global position as one of the most significant cities in the World in terms of business and industry, it’s very important that London has a good level of quality accommodations for the many corporate visitors who travel to the capital on business trips through the year. Particularly with the City of London still maintaining its position as the centre of World finance, there are an abundance of overseas and domestic visitors needing the comfort and facilities of first class hotels in the city.

Since the days of the 70s when perhaps the Park Lane Hilton was seen as the place to stay when on a business trip to London, all the major international hotels have build hotels aimed at the business traveler in the city, in fact most hotel chains have numerous properties throughout the capital (Hilton Hotels now number 34 in total including the airports and the London outskirts!). Holiday Inn, Accor Hotels, Marriott Hotels and Thistle Hotels but to name a few, all have business hotels through London with a high level of comfort and a large range of facilities aimed mainly at the corporate traveler. New players to the London market also boast very good business hotels – H10 for example and the Park Plaza Hotel chain have gone out of their way to provide rooms suited for business people – the Park Plaza Westminster, for example, is an all suite hotel featuring rooms with a small lounge and kitchenette in addition to a generous sized bedroom and fabulous location close to Westminster Bridge. Privately owned up market hotels are also designed with corporate in mind – the Cadogan Hotel near Harrods department store and the Ritz Hotel in London’s Piccadilly street both provide not just good facilities and first class quality but also a discerning service for the more upmarket level of clients associated with such grand business hotels.

Rooms in all these type of hotels have the typical facilities you would expect such as desks with office type chairs, minibars, full room service and satellite TV programmes with pay movies and en suite facilities with a full complement of complimentary toiletries, heated towel rail and power showers (or ‘rain’ showers). Internet connectivity generally via Wifi is also a must nowadays with more and more hotels finding themselves forced through competition (and negative comments from guests) to providing this service free of charge. The business hotels provide the guests with excellent dining facilities – generally a full English breakfast and a choice of restaurants within the hotel for dinner at surprisingly reasonable prices. After a busy days doing business in the city, sometimes a good rewarding drink is required and the hotels accommodate well with their welcoming cocktail bars which, particularly during the happy hour period from 5 – 7pm, can be the place to be if you’re in the right hotel!

Next time you’re planning a trip to London and you’re looking for inspiration visit [http://www.london-discount-hotel.com] for some great deals on over 200 centrally located hotels from budget to five star deluxe. All prices include taxes and most offers also throw in free breakfast so there are no annoying extras you normally find at the end of the booking process on a lot of websites. There are some serious good discounted prices on theatre tickets, attractions and tours too. The site also has some good general information about London, which is always useful when planning your trip.